About

As it says above, my name is Josh. I am a senior photography major at BHSU with minors in marketing and graphic design. I am currently a sports photographer working with the Rapid City Rush and BHSU’s Athletic Department. I was initailly a marketing major at BHSU but chose early on that I had more love for photography but still wanted to keep marketing close as it is a major piece of what we see every day.

I have competed at the highest levels in photography and marketing campains. These being the American Advertising Awards which I have won gold and silver at the local region and silver in the midwest region. Photography-wise i have won numerous awards, the highest being the second best photograher in the college division (NCAA DII, NCAA DIII, NAIA, and Canadian Colleges) and the best student worker in that same category at the College Sports Communicators. In the future, i would love to work in professional sports, specifically hockey. Some of my biggest strenths include time management and teamwork. Photographing sports and having to work with a marketing team to get photos out within minutes tests these skills to the highest degree.

I’m Josh

As part of my Digital Marketing course, I built this website to apply the concepts and tools I am learning in class to real-world contexts. Throughout the semester, I will connect this site with key digital tools, such as Google Analytics 4 (GA4), Google Search Console (GSC), and email automation, and use them to understand how online content performs and how users interact with a website.

In this course, I am learning the foundational skills of digital marketing: search engine optimization (SEO), content marketing, social media strategy, and analytics. I am also practicing how to use AI tools for content creation, keyword research, image generation, and data-driven decision-making. The goal is not only to understand digital marketing in theory but to apply it in a practical and measurable way.

To make the learning meaningful, I selected two companies that I am personally interested in. Throughout the semester, I will create content and analyses related to these companies. This project allows me to demonstrate my skills, contribute insights that may be useful for the companies.

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